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Analyzing Sentiment in Hoobuy Reviews Using Spreadsheets

2025-06-27

Customer reviews on e-commerce platforms provide valuable insights into user satisfaction. Analyzing sentiment trends in Hoobuy reviews helps businesses identify strengths, weaknesses, and improvement opportunities. The Hoobuy Spreadsheet template

Step 1: Categorize Reviews

Begin by organizing Hoobuy reviews into three categories in separate spreadsheet columns:

  • Positive Reviews
  • Neutral Reviews
  • Negative Reviews

Step 2: Apply Sentiment Analysis Tools

With the Hoobuy Spreadsheet's built-in tools:

  1. Use lexicon-based analysis to score emotional tone
  2. Run machine learning classifiers for nuanced context
  3. Flag reviews containing strong emotional language

Step 3: Calculate Sentiment Distribution

The spreadsheet automatically generates:

Sentiment Percentage Key Themes
Positive [Calculated%] Product quality, fast shipping
Neutral [Calculated%] Packaging, item description accuracy
Negative [Calculated%] Customer service, return process

Applying Insights for Improvement

Consistent review analysis using this structured approach

By quantifying satisfied, indifferent, and frustrated voices, businesses can prioritize data-driven improvements that directly address customer concerns.

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